Exam

1.What is Facebook?
Facebook is a social networking site that allows for developers to contribute applications that interact with Facebook features..A social networking website launched in February 2004,owned by Facebook Inc.Ca.It has certain features like:the Wall,Pokes,Photos(where users can upload an unlimited number of pics),Status,News Feed,Instant Messaging(Chat),Gifts,Martketplace.Facebook only allows users to decorate their profiles using plaint text,while Myspace allows HTML and Cascading Style Sheets (CSS) modifications. Also Facebook offers games and applications like pokers, farmville, fishville etc.

2. Advantage and disadvantage of Facebook?
The advantage of facebook is you can learn many things like farming and also you can chat anyone if he/she is your friend even if your far away. You can upload any pics you want videos, mp3s.Also facebook helps you to find more friends and publish your groups. The Disadvantage of facebook is if you abuse it you are an addict in their games you forget your task and your friends your studies. You will be lazy to work because of their games you learn to be night life people because most of the users of facebook onlines in night time because their are from other countries .Night life people is bad to ur health your sleep will not be accurate as the correct 8hrs sleeping a day.

3.What are the characteristics of faceboook why many people engage in this site?
-The characteristics of facebook is it is a dynamic website you can do what you want. You can upload pictures, contact your families and friends abroad. You can also play games you can also post what your'e doing in wall post. They can see your profile status so now many people find friends and partners and they engage to facebook to find it and use it as their pleasure.

4.Can you use facebook in e-commerce? how and why?
-For me facebook can be used in e-commerce by posting your products in your wall so that they can see it. You can also chat with them and deal them what you want and what they want. Also maybe their is an application in facebook that is related to business.The application called Payvment Between music, virtual gifting, gaming and retail goods, Facebook is turning into a virtual online mall of sorts. We’ve written about Payvment, a startup that allows anyone to create and operate a retail storefront on Facebook. Today, Payvment is launching an innovative new feature for storefront owners on Facebook: the ability for retailers to provide instant discounts and coupons to users that become Fans or “Like” their Facebook page.

5. How important is facebook in the society today?
for me facebook now is very important to the businessman Because Facebook pages are typically the best option for organizations to promote themselves on Facebook,

Benefits of Using Facebook

1. Customer Interaction – Facebook pages provide a forum for dialogue between customers and the brand, giving companies the opportunity to build better relationships with target audiences and current customers.
2. Reputation Management – Facebook allows a company to gain a deeper understanding of how the brand is perceived online – through direct feedback and also by monitoring what users are saying about the brand.
3. New Customer Acquisition – Each time a Facebook user becomes a fan of a Facebook page, a notice is posted as news item for all of that user’s friends to see. This creates an opportunity for a Facebook page to go viral and reach new viewers.
4. Feedback Mechanism – In a service-based sector like hospitality, customer feedback is vital. Facebook allows users to communicate their experiences directly and give the company the opportunity to respond.
5. Branding – Facebook can be used as a medium for creating brand awareness in addition to a company’s corporate website. It provides brand exposure to a potentially new audience and gives organizations the opportunity to position themselves in new and unique ways.
6. Drive Web Traffic – As a Facebook page grows its fan base, traffic to the company website will increase. Facebook pages also appear in Universal Search Results.

So you can interact with your client if your a retailer and you can interact to the seller if your a customer.