Exam

1.What is Facebook?
Facebook is a social networking site that allows for developers to contribute applications that interact with Facebook features..A social networking website launched in February 2004,owned by Facebook Inc.Ca.It has certain features like:the Wall,Pokes,Photos(where users can upload an unlimited number of pics),Status,News Feed,Instant Messaging(Chat),Gifts,Martketplace.Facebook only allows users to decorate their profiles using plaint text,while Myspace allows HTML and Cascading Style Sheets (CSS) modifications. Also Facebook offers games and applications like pokers, farmville, fishville etc.

2. Advantage and disadvantage of Facebook?
The advantage of facebook is you can learn many things like farming and also you can chat anyone if he/she is your friend even if your far away. You can upload any pics you want videos, mp3s.Also facebook helps you to find more friends and publish your groups. The Disadvantage of facebook is if you abuse it you are an addict in their games you forget your task and your friends your studies. You will be lazy to work because of their games you learn to be night life people because most of the users of facebook onlines in night time because their are from other countries .Night life people is bad to ur health your sleep will not be accurate as the correct 8hrs sleeping a day.

3.What are the characteristics of faceboook why many people engage in this site?
-The characteristics of facebook is it is a dynamic website you can do what you want. You can upload pictures, contact your families and friends abroad. You can also play games you can also post what your'e doing in wall post. They can see your profile status so now many people find friends and partners and they engage to facebook to find it and use it as their pleasure.

4.Can you use facebook in e-commerce? how and why?
-For me facebook can be used in e-commerce by posting your products in your wall so that they can see it. You can also chat with them and deal them what you want and what they want. Also maybe their is an application in facebook that is related to business.The application called Payvment Between music, virtual gifting, gaming and retail goods, Facebook is turning into a virtual online mall of sorts. We’ve written about Payvment, a startup that allows anyone to create and operate a retail storefront on Facebook. Today, Payvment is launching an innovative new feature for storefront owners on Facebook: the ability for retailers to provide instant discounts and coupons to users that become Fans or “Like” their Facebook page.

5. How important is facebook in the society today?
for me facebook now is very important to the businessman Because Facebook pages are typically the best option for organizations to promote themselves on Facebook,

Benefits of Using Facebook

1. Customer Interaction – Facebook pages provide a forum for dialogue between customers and the brand, giving companies the opportunity to build better relationships with target audiences and current customers.
2. Reputation Management – Facebook allows a company to gain a deeper understanding of how the brand is perceived online – through direct feedback and also by monitoring what users are saying about the brand.
3. New Customer Acquisition – Each time a Facebook user becomes a fan of a Facebook page, a notice is posted as news item for all of that user’s friends to see. This creates an opportunity for a Facebook page to go viral and reach new viewers.
4. Feedback Mechanism – In a service-based sector like hospitality, customer feedback is vital. Facebook allows users to communicate their experiences directly and give the company the opportunity to respond.
5. Branding – Facebook can be used as a medium for creating brand awareness in addition to a company’s corporate website. It provides brand exposure to a potentially new audience and gives organizations the opportunity to position themselves in new and unique ways.
6. Drive Web Traffic – As a Facebook page grows its fan base, traffic to the company website will increase. Facebook pages also appear in Universal Search Results.

So you can interact with your client if your a retailer and you can interact to the seller if your a customer.

case #2

Case #2

IO(Chef Information Officer)

The chief information officer (CIO), or information technology (IT) director, is a job title commonly given to the most senior executive in an enterprise responsible for the information technology and computer systems that support enterprise goals. The CIO typically reports to the chief executive officer, chief operations officer or chief financial officer. In military organizations, they report to the commanding officer.

Global Warming

Global warming is the increase in the average temperature of Earth's near-surface air and oceans since the mid-20th century and its projected continuation. Most of the observed temperature increase since the middle of the 20th century was caused by increasing concentrations of greenhouse gases, which results from human activity such as fossil fuel burning and deforestation. Global dimming, a result of increasing concentrations of atmospheric aerosols that block sunlight from reaching the surface, has partially countered the effects of greenhouse gas induced warming.

Effect Of Computers

The state of knowledge of global warming will be presented and two aspects examined: observational evidence and a review of the state of computer modeling of climate change due to anthropogenic increases in greenhouse gases. Observational evidence, indeed, shows global warming, but it is difficult to prove that the changes are unequivocally due to the greenhouse-gas effect. Although observational measurements of global warming are subject to "correction," researchers are showing consistent patterns in their interpretation of the data. Since the 1960s, climate scientists have been making their computer models of the climate system more realistic. Models started as atmospheric models and, through the addition of oceans, surface hydrology, and sea-ice components, they then became climate-system models. Because of computer limitations and the limited understanding of the degree of interaction of the various components, present models require substantial simplification. Nevertheless, in their present state of development climate models can reproduce most of the observed large-scale features of the real system, such as wind, temperature, precipitation, ocean current, and sea-ice distribution. The use of supercomputers to advance the spatial resolution and realism of Earth-system models will also be discussed.

Effect of Computers in a Certain Company and in Our Planet

As our technology grows and more people using computers and it can cause so much heat to our planet. In any company computers are more important. Data center in a company is used to facilitate computer systems and associated components, such as telecommunications and storage systems. It generally includes redundant or backup power supplies, redundant data communications connections, environmental controls (e.g., air conditioning, fire suppression) and security devices. IT department in a company is a major source of negative environmental impacts. The best way to reduce heat in our planet is to less consume of power because the IT is the biggest consumer of power.

According to Senior Editor Stephanie writes that Data Centers consume between 1.5% and 3% of all the power generated annualy in the United States. A certain Company called VistaPrint, where the IT departments does manage its data center facilities, discovered that its electric bill was projected to skyrocket if the comapny, which sells custom printed products online grew as predicted. Data Centers of VistaPrints hosted by "Cable and Wireless". The use of "hydropower" provides a renewable lower-emmisions of source electricity. The company replace its blade servers with virtul machines that use more server capacity and consume less power.

Using efficient coolong systems, or simply sealing holesin your data center's floor, can reduce energy consumption and ultimately , greenhous gas emmission.

Data Center Server that Consume Less Energy

Startup server maker SeaMicro today unveiled a new low-power server that promises to slash power costs for companies running large Internet services and cloud computing platforms. SeaMicro’s multi-core x86 server runs on Intel’s low-power Atom chips, whose energy efficiency has made them the processor of choice for many mobile phones and laptops.


The Green Advantage

Generally, the shift to green IT is of multiple benefits. Those benefits can positively affect your return of investment making the switch all worth it. And just what are those benefits?


•First and foremost, green IT is a help to the environment. The use of them reduces the already big pile of e-waste. For instance, a simple move of replacing fluorescent bulbs with energy-efficient lights will lessen the number of burnt bulbs dumped into landfills. How? Well, high-efficiency light bulbs tend to last longer which means they require lesser replacements.

•Green IT helps you save money. Most eco-friendly technology devices are energy- efficient which means that they consume lesser energy. And in a business, that translates to less electricity to pay for.

•The first two benefits leads to this third benefit. This refers to personal fulfillment. Knowing that you have helped save the planet while earning something out of it is a very wise move that creates a sense of nobility and fulfillment.

Questions

Google is a highly successful Internet business. Recently they have broaden their scope
with a multitude of new tools. Research Google business model and answer the ff.
questions below. You may add additional information not included in this question.

1. Who are they're competitors?

-There competitors are facebook.com, yahoo.com, friendster.com, youtube.com,amazon.com,rapidshare.com and etc. These websites also introduce many things such as the google.com. These websites are now dynamic and highly professional everyone can access from it the requirements is only pc and internet.
According to http://www.physorg.com/news187517187.html
A year ago, Google named just two competitors -- Microsoft and Yahoo -- in its annual report to the U.S. Securities and Exchange Commission. This year, Google lists 10 competitors by name in its recently filed 10-K report for 2009, including social sites Facebook, Twitter, and Yelp; and specialty search engines that dive deep into a specific category, such as travel site Kayak and health inquiry site WebMD. With the explosive growth of social networks acting as the door to people's online world, Google does face increased competition. But with the Mountain View, Calif.-based search giant facing a surge of antitrust and anticompetition lawsuits and allegations in the U.S. and Europe, observers and critics say the change shows Google's pressing need to make the case to regulators that it has viable competitors, and has not become too dominant an Internet force.

2. How have they used information technology to their advantage?

-Every now and then a technology, or set of technologies, comes along that offers a rich set of components that can be combined and recombined to create new products. The arrival of these components then sets off a technology boom as innovators work through the possibilities. For that google is using wisely the IT experts to make advantages to their competitors. And these steps will lead them to top. Also according to http://archives.obs-us.com/obs/english/books/nn/bd1101bn.htm The Internet for us was like air. It was there all the time - you wouldn't notice it existed unless it was missing. But the Internet as a major social phenomenon didn't enter our radar until the advent of the World Wide Web, which was developed in Europe at CERN, beginning in 1989, by a team of physicists that included an alumnus of the Media Lab. That was what provoked the big change in the Internet.

3. How competitive are they in the market?

-For me Google is the most common search engine in the web. Maybe Google is the most highest competitor in every search engines and commercial sites. Google is the most dynamic site we used to search and copy some information around the world. According to http://www.googlebusiness.com/
in advertising 99% of Google's revenue is derived from its advertising programs. For the 2006 fiscal year, the company reported US$10.492 billion in total advertising revenues and only US$112 million in licensing and other revenues.
In Software oogle is the most used search engine on the web with a 53.6% market share, ahead of Yahoo! (19.9%) and Live Search (12.9%). Google indexes billions of Web pages, so that users can search for the information they desire, through the use of keywords and operators, although at any given time it will only return a maximum of 1,000 results for any specific search query.

4. What new services do they offer?
-According to http://www.webopedia.com/quick_ref/Google_Services.asp

• Book Search: Search the full text of books
• Catalogs: Browse online catalogs
• Calculator: Google has a built in calculator function. To compute enter the calculation into the Google search box and hit the Enter key
• Currency Conversion: Google has a built-in currency converter. To convert, enter the conversion you'd like done into the Google search box and hit "Enter". For example you could use "100 USD in CAD" or "Canadian money in American dollar".
• Definitions: To see a definition for a word or phrase, simply type the word "define," then a space, and then the word(s) you want defined.
• File Types: Google Search automatically searches 12 non-HTML file types and provides an option to view as HTML. The file types appear in Google search results
• Froogle: Google's product search (Shopping) service
• Groups: Search results from Google Groups may appear at the bottom of your relevant search results page.
• I'm Feeling Lucky: Skip the Google search results page and go to the first Web page returned for your query.
• Images: Google Image Search shows images matching your search query.
• Local Search: Search the Web for businesses in a specific area by including a city or zip code in your search and Google.
• Movies: To find reviews and show times for movies playing near you, type "movies", "showtimes" or the name of a current film into the Google search box.
• Music Search: Enter the name of an artist popular in the U.S. and reviews, song titles, and more is shown at the top of the search results.
• News Headlines: These links connect you to reports culled from numerous news services that Google continuously monitors.
• PhoneBook: U.S. street address and phone number lookup publicly listed phone numbers and addresses
• Refine Search: For searches within certain topics, you'll notice links at the top of the search results page that help you narrow the search.
• Results Prefetching: On some searches, Google automatically instructs your browser to start downloading the top search result before you click on it so the destination page loads faster.
• Search By Number: Parcel tracking IDs, patents and other specialized numbers can be entered into Google's search box for quick access to information about them.
• Similar Pages Display: The "Similar Pages" sends Google to scout the Web for pages that are related to the result.
• Site Search Restrict: Type the word site" followed by a colon enables you to restrict your search to a specific site. For example "memory site:webopedia.com" would search only Webopedia.com
• Spell Checker: Google's spell checking software automatically looks at your query and checks to see if you are using the most common version of a word's spelling, and may offer spelling suggestions.
• Stock Quotes: Enter a stock of mutual fund symbol in the search box to obtain fund quotes
• Street Maps: Use a U.S. street address with Zip or City and state to search. When recognized links are returned from Google Maps
• Travel Information: Use an airport's three letter code followed by the word "airport" to obtain delay and weather condition information.
• Weather Check: Type "weather," followed by the location to obtain weather information
• Web Page Translation: For results in other languages, click "Translate this page" and translate that page into your language.
• Who Links To You?: The query link:siteURL shows you pages that point to that URL. For example link:www.webopedia.com will show all Web sites linking to Webopedia.

5. What makes them so unique?

-They are unique because they are the biggest and fastest search engine in the web.
Google is the most highly recommended site for searching. Also they are not as search engine but also in
books,movies also this blogger is made by google. They also offer travel inforamtion, news everyday
currency converter and weather check up.

6. How competitive are they in the international market?
-Maybe google is the most top competitors in the international market. They have services online
and it is accessible in anytime,anywhere and anyone. Google is the most effective and gives correct
information engine. They have any products and any services at short time they searches topics
less than 1second but it depends in a service provider. According to
 http://www.glgroup.com/News/Google-International--Greater-Market-Share-Now-Distancing-from-the-Pack-to-Come-18168.html

Having studied Google abroad somewhat significantly, I believe this article provides a very naïve view on Google’s success abroad. Absolutely, Google, as any American company, needs to be extremely aware of the impression they make when entering foreign grounds, as the risk as being seen as arrogant – the ugly American – is omnipresent. And, yes, Google should continue to grow their in-country teams significantly in order to best overcome cultural and sales hurdles and take advantage of unique opportunities and the gigantic world market that is growing at a quicker pace than the U.S. market. Recent stats point to European e-commerce in a position to surge past U.S. e-commerce.

Yet, don’t attempt to fool anyone here: Google has enormous international market share. Though I’m on a plane and not able to access these stats immediately, I believe that Google has approximately a 10-point higher share of search in Europe than they do in the States. I attended an online and multi-channel retail conference in London earlier this year, and Google was constantly mentioned, and never in a bad light. I am attempting to arrange a dinner in Paris Google is dominant in most countries, with their distant following to Baidu in China and the Russian example in the article notable exceptions. later this year or early next with top French e-commerce companies, and Google is the likely sponsor, due to their relationship with the French agency that I am in contact with and their relationship with the likely invitees.